Who we are

7DX Australia’s leading Virtual Reality, Mixed Reality, Augmented Reality strategy and production agency.

We develop world-class VR and AR solutions by combining technology and behavioural science to create powerful and realistic experiences that enhance learning, accelerate performance and simulate real-life scenarios in a risk-free, cost-effective way.

7DX’s virtual reality studio and augmented reality studio mean that we have VR simulation and immersion capabilities as well as VR onboarding and VR training capabilities that are limited only by our imagination – we can provide your business with transformative, cutting-edge VR, AR and MR business solutions, no matter what industry you’re in.

We believe that what we do is special – we offer innovative and creative means to connect, engage, entice and train in a way that will help your business to achieve and exceed your business objectives.

AR & VR have the ability to drastically reinforce experiences with broad application across multiple industries and sectors, including corporate and leadership training, health and safety and technical learning.

So, if you’re looking for:

  • An accelerated Training Program that promotes learning and knowledge retention.
  • Simulation Training for optimised performance.
  • Augmented Reality applications for utility or engagement.
  • Product Immersion for an experience that is both engaging and enticing.
  • Spaces Simulation that enables your staff or customers to experience new environments.

Get in touch and find out how the benefits of VR, AR and MR can be transferred into the wider business sphere to support your business objectives.



Julian Ward

CEO & Founder

Julian has pushed the boundaries of technology for 20 years, having founded and grown a range of companies across digital, data, media and communications and AR/VR, including the award-winning agency We Are Social Australia, sold in 2015. Roles prior span the US and UK, including agencies DDB, Carat, OMD Interactive, Starcom MediaVest and Tribal DDB. He applies his foundation studies in Psychology to a deep understanding of human behaviour and technology. Julian founded 7DX to leverage these incredible and fast growing mediums as they converge with other technologies, such as AI, data, IOT and integrate into existing solutions that enable effectiveness on a cognitive level unlike anything else that has existed before.

Tracey Lee

Account Director

Gets it. Gets it done like a champion, whilst being amazingly charming.

Peter Simpson-Young

Neuro and Cognitive Science Expert

Knows your brains inside out.


Finance boss

Makes numbers beautiful for our mind.



Will destroy you at maths, physics, c++ and League of Legends.


Designer, 3D master and visual effects artist.

Doesn't need seven days to create a world.



Reads audiences better than you read books.


Content and technical gun

Content creator, technically talented.


Designer & modeller

King of design, texturing and Yo-Gi-Oh!


Production gun

Storytelling real time magician.


Website wizard

Editor and writer.


Graphic Designer

A wizard with design and flair.

7DX is a creative, innovative, pioneering business and our clients are our success story – browse our client list and let us take your business on a mixed reality journey.